Too much stress is bad for both the body and the brain

People who are stressed experience memory lapses, are often disorganised and have problems learning new skills.  They also feel frustrated and unhappy because they can no longer rely on their memory. Too much stress is bad for both the body and the brain. Understanding how your brain works most effectively reduces stress.

People who experience continual low levels of stress complain of things like -

  • forgetting names, appointment times and dates,
  • forgetting where you have left the car or the mobile phone
  • trouble concentrating, especially in meetings
  • poor focus – becoming easily distracted
  • difficulty multi-tasking
  • taking longer to finish things
  • thinking more slowly
  • difficulty processing new concepts
  • becoming distracted in the middle of a sentence: forgetting what you were saying especially in meetings
  • difficulty learning new skills

Chronic stress means that your “flight-or-flight” response is being over-used. Your adrenal glands are pumping out stress hormones on a regular basis, bathing your brain in cortisol. Blood and oxygen are pumped to the muscles to prepare you to run to save your life – not to sit and think – which is good if you are being chased by a crocodile but not so good if you are attending a business meeting where you have focus on what is being said and then contribute meaningfully.

Knowing that you can rely on your memory provides confidence and improves your self-esteem and work performance. Associative Cognitive Recall (ACR) will support and improve your memory. ACR is a model of how the memory works developed from current research.


Continual stress can damage the hippocampus, the part of the brain’s limbic system involved with learning and memory. Current research indicates that once the stressors are removed the brain’s natural plasticity allows it to  regenerate.

Improve your memory with ACR:   See our courses